AI Content Manager Job Description

Content Workflow Design & Implementation (40%)

• Design and build AI-powered content workflows that increase team productivity 2-3x
• Map current content processes, identify bottlenecks, and implement AI solutions
• Create integrated systems connecting multiple tools (CMS, AI platforms, project management)
• Continuously optimize workflows based on performance data and team feedback
• Document processes and create SOPs for AI-assisted content production

AI Tool Management & Integration (25%)

• Evaluate and select AI content tools that align with team needs and budget
• Implement and configure platforms (Jasper, Copy.ai, Writer, or similar)
• Build custom integrations using APIs and automation tools (Zapier, Make)
• Manage tool stack, vendor relationships, and license optimization
• Stay current on emerging AI capabilities and run pilots of new tools

Quality Framework & Governance (20%)

• Establish quality standards and review processes for AI-generated content
• Create brand voice guidelines and prompt templates that ensure consistency
• Design human-in-the-loop review workflows at appropriate quality gates
• Build content quality scoring rubrics and train evaluators
• Develop governance policies for responsible AI use in content creation

Training & Change Management (10%)

• Train content team on AI tools, prompt engineering, and workflow best practices
• Create training materials, documentation, and ongoing support resources
• Lead change adoption efforts and foster experimentation culture
• Provide troubleshooting and technical support for AI tool issues

Analytics & Performance Measurement (5%)

• Track KPIs: content velocity, quality scores, cost per piece, team efficiency
• Build dashboards and reports to demonstrate ROI of AI implementations
• Conduct regular performance reviews and identify improvement opportunities
• Use data to guide tool selection, workflow refinements, and resource allocation

Experience

• 3-5+ years in content management, content operations, or related roles
• Demonstrated experience building content workflows or operations systems
• Hands-on experience with AI content tools (ChatGPT, Claude, Jasper, Copy.ai, Writer, etc.)
• Track record of implementing process improvements that delivered measurable results
• Experience managing content at scale (20+ pieces per month minimum)

Technical Skills

• Proficiency with workflow automation tools (Zapier, Make, or similar)
• Understanding of API concepts and ability to implement basic integrations
• Advanced prompt engineering skills for content AI platforms
• Experience with content management systems, project management tools, and analytics platforms
• Data analysis capabilities including spreadsheet modeling and dashboard creation

Content Expertise

• Strong editorial judgment and understanding of content quality standards
• SEO knowledge and experience optimizing content for search and discovery
• Familiarity with various content types (blog posts, documentation, social, email, etc.)
• Brand voice development and consistency enforcement experience

Soft Skills

• Systems thinking: ability to design complex workflows and see interconnections
• Strong communication skills for training, documentation, and cross-functional collaboration
• Problem-solving orientation with comfort in ambiguous, evolving environments
• Self-directed learner who stays current on AI developments
• Change management skills to drive adoption and overcome resistance

1. Describe a content workflow you've built or significantly improved. What was the problem, your solution, and the results?

Look for: specific metrics, systems thinking, understanding of bottlenecks, iterative approach

2. Walk me through how you would evaluate whether to adopt a new AI content tool.

Look for: structured evaluation criteria, pilot approach, ROI consideration, change management awareness

3. How do you ensure AI-generated content maintains brand voice and quality?

Look for: specific quality frameworks, human review processes, prompt engineering techniques, testing methodology

4. Tell me about a time you had to get a team to adopt a new tool or process they were resistant to.

Look for: empathy, communication skills, training approach, change management strategies

5. What AI content tools have you used, and what did you learn about their strengths and limitations?

Look for: hands-on experience, nuanced understanding, practical use cases, awareness of current AI landscape